Tag Archives: Social media

Social CRM A No-Brainer

Posted on May 14, 2012 by thedigitalconsultant

There remains a common tendency to say ‘social’ and think ‘marketing’ but the social revolution of the past decade is broader than this narrow confine. As the infographic below demonstrates the social customer of today is looking to ‘participate’ all … Continue reading →

Posted in Business, Marketing, Social Media | Tagged 2012, Business, Customer relationship management, Customer service, e-commerce, Gartner, Marketing, Roger Smith, sales, Social CRM, Social media, thedigitalconsultant | Leave a comment

Why Pinning Is In Your Best Interest

Posted on April 30, 2012 by thedigitalconsultant

Those of us who are early adopters of Pinterest will have noticed a dramatic rise in activity from this social media channel in recent months. As the above chart from a recent Experian study shows, Pinterest has clearly captured the … Continue reading →

Posted in Business, Gadgets, Google, Marketing, Research, Social Media | Tagged 2012, Brand, Business, Experian, Facebook, Google Chrome, Internet marketing, Marketing, Modea, Pinterest, Roger Smith, Social media, thedigitalconsultant, Twitter | Leave a comment

A Marketer’s Guide To Pinterest

Posted on April 30, 2012 by thedigitalconsultant

Source: MDG Advertising

Posted in Marketing, Social Media, Video | Tagged 2012, Marketing, Pinterest, Roger Smith, Social media, thedigitalconsultant | Leave a comment

This Week’s Cartoon

Posted on April 29, 2012 by thedigitalconsultant

Posted in Humour, Social Media | Tagged 2012, cartoon, humor, humour, Noise to Signal, Roger Smith, Social media, strategy, thedigitalconsultant | Leave a comment

How Fortune 500 Companies Choose To Use Social Media

Posted on April 16, 2012 by thedigitalconsultant

Posted in Business, Data, Social Media | Tagged 2012, Facebook, google, infographic, Pinterest, Roger Smith, Social media, thedigitalconsultant, Twitter | Leave a comment

Social Log-Ins Improve E-Commerce

Posted on April 12, 2012 by thedigitalconsultant

Using a social login and social sharing will increase engagement and conversion. According to a recent study by Monetate just under a half of all US consumers prefer to use a social log-in when creating a new or guest account … Continue reading →

Posted in Business, Marketing, Social Media, Web | Tagged 2012, Consumer, ecommerce, Facebook, Gigya, LinkedIn, Login, Roger Smith, Social media, Social network, thedigitalconsultant, Twitter | 1 Comment

The Planets Are In Alignment

Posted on April 1, 2012 by thedigitalconsultant

Posted in Social Media | Tagged thedigitalconsultant, Roger Smith, google, Facebook, Social media, Twitter, infographic, Digg, 2012, reddit | Leave a comment

Is Your Tweet Worth $5?

Posted on March 16, 2012 by thedigitalconsultant

The answer would appear to be yes according to this infographic from Imbue Marketing. And 63% of companies surveyed stated that social media had improved their marketing.

Posted in Marketing, Social Media, Uncategorized | Tagged 2012, Business, Facebook, Imbue Marketing, Internet marketing, Roger Smith, Social media, Social network, thedigitalconsultant, Twitter | 2 Comments

Internet Usage Predictions for this Year

Posted on February 20, 2012 by thedigitalconsultant

Although we are nearly two months in to 2012 it is interesting to note that some are predicting global internet growth of more than 3% this year. In the past five years internet usage has grown a whopping 121% showing just how reliant we are on it in our … Continue reading →

Posted in Data, Research, Web | Tagged 2012, Business and Economy, infographic, internet, IPad, Mobile phone, Roger Smith, Social media, tablet, thedigitalconsultant, usage | Leave a comment

More on Facebook’s Dominance

Posted on February 13, 2012 by thedigitalconsultant

This recent map from Vincenso Cosenza graphically shows the dominance of Facebook in the social media world. Facebook is ranked #1in 127 countries out of a total 136 listed. Equally interesting is how this landscape has changed in the past three years. Note how Twitter and LinkedIn … Continue reading →