Tag Archives: Mobile phone

Apps, ‘Appless And The Great Unwashed

If you think you are going to make your fortune by producing an app and selling it to the multitudes consider this: out of the thousands of apps available, the average mobile user tends to only use between 22 and … Continue reading

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Multichannel Innovation in Mobile Marketing

NET-A-PORTER’s Window Shop The fashion etailer created a pop-up store window that allowed shoppers to use iPads and smartphones to bring the products to life. Net-A-Porter won and innovation in mobile marketing award at E-Consultancy’s Innovation Awards 2012

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Internet Usage Predictions for this Year

Although we are nearly two months in to 2012 it is interesting to note that some are predicting global internet growth of more than 3% this year.  In the past five years internet usage has grown a whopping 121% showing just how reliant we are on it in our … Continue reading

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