Tag Archives: Marketing and Advertising

Should Your SEO Guru Vacate Their Throne?

If you have been religiously over-hyping your keyword content in the hope of getting a higher search ranking then Google’s recent’s pronouncements should be of concern. Google is working on making SEO matter less important, or to put it another … Continue reading

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Think Big, Think Local

Sometimes its is difficult to see the wood for the trees. The Web is a big place packed full of global opportunities but if current trends are to be believed, thinking ‘local’ is the best business approach. A ‘localised’ online … Continue reading

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The Difference Between A Brand And A Product

At the risk of sounding ‘corny’, it is still the same old cereal. Related articles What is the difference between Branding and Marketing? (cmoondemand.wordpress.com) A Simple Blueprint for a Successful Brand (forbes.com)

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