Tag Archives: Internet marketing

Why Pinning Is In Your Best Interest

Posted on April 30, 2012 by thedigitalconsultant

Those of us who are early adopters of Pinterest will have noticed a dramatic rise in activity from this social media channel in recent months. As the above chart from a recent Experian study shows, Pinterest has clearly captured the … Continue reading →

Posted in Business, Gadgets, Google, Marketing, Research, Social Media | Tagged 2012, Brand, Business, Experian, Facebook, Google Chrome, Internet marketing, Marketing, Modea, Pinterest, Roger Smith, Social media, thedigitalconsultant, Twitter | Leave a comment

Is Your Tweet Worth $5?

Posted on March 16, 2012 by thedigitalconsultant

The answer would appear to be yes according to this infographic from Imbue Marketing. And 63% of companies surveyed stated that social media had improved their marketing.

Posted in Marketing, Social Media, Uncategorized | Tagged 2012, Business, Facebook, Imbue Marketing, Internet marketing, Roger Smith, Social media, Social network, thedigitalconsultant, Twitter | 2 Comments

Think Big, Think Local

Posted on February 6, 2012 by thedigitalconsultant

Sometimes its is difficult to see the wood for the trees. The Web is a big place packed full of global opportunities but if current trends are to be believed, thinking ‘local’ is the best business approach. A ‘localised’ online … Continue reading →

Posted in Business, Marketing, Social Media, Web | Tagged 2012, Business, Facebook, infographic, Internet marketing, Marketing and Advertising, Marketing mix, Roger Smith, Social media, thedigitalconsultant, Website | Leave a comment

New Publication – 12 Easy and Free Steps to Join the Digital Revolution

Posted on June 14, 2011 by thedigitalconsultant

How to Build an Online Presence and Save Money. International digital consultant Roger Smith explains the simple options for building a successful online presence and getting the best from social media and email. The e-publication covers: strategy online profiling and … Continue reading →

Posted in Email, Merchandising, Publishing, Social Media, Web | Tagged 12 easy steps, 2011, book, Business, Domain name, e-book, Facebook, Internet marketing, kindle, Marketing and Advertising, publication, Roger Smith, Social media, thedigitalconsultant, Twitter, YouTube | Leave a comment

It’s Simply Not (All) Cricket – Social Media In India

Posted on June 12, 2011 by thedigitalconsultant

An online survey of 2000 people from all walks of life in India has revealed that its population now spends more time on social media than they do on email. The Nielsen Company commissioned the survey which is shows that … Continue reading →

Posted in Email, Social Media, Web | Tagged 2011, Business and Economy, Facebook, India, Internet marketing, Nielsen Company, research, Social media, Tata Docomo, thedigitalconsultant | Leave a comment

Facebook Deals And The Alternatives

Posted on May 11, 2011 by thedigitalconsultant

The primary motiviation for people visiting a business’s Facebook Page is to locate an incentive – what is the company able to offer me as a consumer? A big hang-up for businesses wanting to use the power of online group … Continue reading →

Posted in Merchandising, Social Media | Tagged Coupon, Facebook, Facebook features, FaceItPages, Groupon, Internet marketing, LivingSocial, Marketing, Roger Smith, Social Networking, thedigitalconsultant, thruSocial, Twitter | Leave a comment

Time Is One Your Side – Part Two

Posted on April 28, 2011 by thedigitalconsultant

Social Media A recent ‘The Science of Timing’ seminar for Hubspot‘s Dan Zarella suggested the following optimum times (US times – Central and Eastern Standard Time Zones) to be engaged: Retweets of your content from Twitter 2-5 PM provides the … Continue reading →

Posted in Email, Social Media, Web | Tagged 2011, Business, Dan Zarrella, Facebook, google, Google Analytics, HubSpot, Internet marketing, Marketing, Marketing and Advertising, Online Communities, research, Roger Smith, Social media, thedigitalconsultant, Twitter | Leave a comment

Time Is On Your Side – Part One

Posted on April 27, 2011 by thedigitalconsultant

Social and online media is all about engagement; more often than not in realtime. If you are posting on social media sites at times when your target audience are away doing something else then you have a problem. More of … Continue reading →

Posted in Email, Publishing, Web | Tagged 2011, Business, google, Google Analytics, Greasemonkey, Internet marketing, Marketing, Marketing and Advertising, Online Communities, research, Roger Smith, Social media, thedigitalconsultant, Twitter | Leave a comment

Eggs In Social Media Baskets

Posted on February 9, 2011 by thedigitalconsultant

Is Social Media worth the cost? Social media is a two-way communication medium and use it effectively businesses need to invest in listening capabilities that capture the activities of their existing or potential customers online. This more often than not … Continue reading →