Category Archives: Marketing

I Know What I ‘Like’, Or Do I?

Somewhere in the steamy streets of Dhaka an earnest posse of veiled women and young men are busily becoming admirers of a bevvy of stars and businesses around the world. They are employees of what are euphemistically termed ‘click farms’; … Continue reading

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Fly Me To The Moon…Or Wherever

Those with an eye for innovation will have noted the recent launch of the Indian mission to Mars.  While they haven’t got there yet, at time of writing all seems to be progressing nicely. Quite apart from the desire to … Continue reading

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Percussion Obsessions – The Sound Of Distant Drums

Advertising should be a multi-sensory experience rather than a one dimensional prod.  Those of us who have watched the costume drama based on the life of Harry Selfridge in London will have acknowledged the reality that the greatest advertisers are … Continue reading

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