Category Archives: Marketing

About Face/s – Instagram Revelations

If you use Instagram as a part of your marketing mix you will find these findings from Dan Zarrella of value.  Interestingly de-saturated images fare better than highly saturated ones.             Related articles The Official … Continue reading

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Not Another Brick In The Wall – A Lesson For All Brand Managers In A Digital World

The leaked internal report from the New York Times details the digital health of the publication and has a number of pointers that any brand manager should be taking note of. Cultural change seems to be one of the main … Continue reading

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Singapore’s Top 100 People To Know – Nice To Be One Of Them

Nice to be identified as one of the “Singapore’s Top 100 People to Know Online“, a list compiled by Sparkah Business Strategy. Just goes to show that all of that tweeting and blogging over the years sometimes pays off in recognition … Continue reading

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