Author Archives: thedigitalconsultant

About thedigitalconsultant

Roger Smith is an international, digital consultant and former British Council Director of Online Operations within the East Asia region. http://thedigitalconsultant.blogspot.com

You’ve Got The Smartphone Now Get The T-Shirt

Says it all really!  Get your shirt here.

Posted in Humour, Mobile | Tagged , , , , , , , , , , , | Leave a comment

About Face/s – Instagram Revelations

If you use Instagram as a part of your marketing mix you will find these findings from Dan Zarrella of value.  Interestingly de-saturated images fare better than highly saturated ones.             Related articles The Official … Continue reading

Posted in Marketing, Social Media | Tagged , , , , , , , , , | Leave a comment

Apps, ‘Appless And The Great Unwashed

If you think you are going to make your fortune by producing an app and selling it to the multitudes consider this: out of the thousands of apps available, the average mobile user tends to only use between 22 and … Continue reading

Posted in Gadgets, Mobile, Social Media | Tagged , , , , , , , , , , , , , , | Leave a comment